A few years ago, I decided to call my photography web site, Lazy-Photon. [link]

Back then I had the germ of an idea about setting up a web site to sell framed photographic art prints at affordable prices. The idea was to pitch them at a price level that was a bit more than a poster shop but nowhere near the price of limited edition ink-jet art prints that you see on English high streets.

I didn't have a business plan, just an enthusiasm for photography. After years of working in hi-tech industry presenting business plans to finance directors, I just wanted to do something that was fun and social. I like the saying; "If you don't know where you're going, any road will take you there". When I explain this I always get two reactions; the high powered alpha types just see me as a looser with no sense of direction in my life, the rest get it, and realise that I'm enjoying a fantastic journey.

So 7 years on, my business has grown into limited sales of art prints, but also into teaching "Zen and the Art of Digital Photography" as well as a unique wedding service. In September I'll be staging a major exhibition at Art in the Garden in Sheffield, England. When you don't know where you're going (i.e. have an inflexible sense of direction) a lot of opportunities open up.

I try to make photography democratic and accessible. You don't need expensive kit, but the more knowledge you have, the more creative possibilities open up.

As for the name "Lazy-Photon", I got the idea partly because my art teacher at school said that I was "talented but lazy" when I was a teenager and partly in admiration of the chef Heston Blumenthal who seeks perfection in his food but calls his restaurant "The Fat Duck". If I could emulate Heston in photography, I'd be very pleased! But then, I also found that the lazy photon is one of the sub atomic particles that they were trying to find with the Large Hadron Collider. As a physicist, that's cool too!

If you want to check out more, here you go:

My web site: [link]

Facebook: [link]

Twitter: @Markwrig  @LazyPhoton

Lazy Photon on Facebook: [link]

Who the hell is Heston Blumenthal?: [link]

Art Prints on sale at the Shell Shop Morecambe: [link]

Art in the Garden: [link]

Zen and the Art of Motorcycle Maintenance: [link]

The Large Hadron Collider: [link]